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Two Weeks to Go! Don’t Miss These AI-Powered Sessions at the 2025 Cascade User Conference

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Promotional graphic for the Cascade CMS User Conference, featuring a participant engaged in a virtual meeting with multiple attendees shown on a monitor. The text emphasizes that the event is two weeks away and invites participants to join online.

The countdown is on!

In just two weeks, from February 18-20, 2025, marketers, web professionals, and Cascade CMS users will gather virtually for the 2025 Cascade CMS User Conference.

Have you registered yet?

Secure your spot today for just $75

Gain access to cutting-edge AI talks from industry experts, plus 18 more sessions.

The Future of AI in Higher-Ed Marketing: 4 Sessions You Can’t Miss

Artificial intelligence takes center stage this year, revolutionizing how institutions create content, improve website search, and personalize the digital experience. 

Here are four must-attend AI sessions that will supercharge your strategy:

Lunch & Learn: Building a Custom GPT in ChatGPT

 Headshot of a man with a beard and short hair, wearing a gray shirt and smiling.

📅 Feb 19, 1:00 p.m. EST

🎙️ Speaker: Brian Piper, Director of Content Strategy, University of Rochester

Want to create an AI assistant tailored to your university’s needs? Learn how to build a custom GPT in ChatGPT to automate workflows, streamline content creation, and enhance user experiences​.


The Role of Content Marketing Amidst AI

CUC25 Ross Simmonds headshot

📅 Feb 19, 1:45 p.m. EST

🎙️ Speaker: Ross Simmonds, Founder, Distribution.ai

Google’s algorithms are changing, AI-generated content is on the rise, and search behavior is evolving. This session will show you how to future-proof your content strategy and use AI to drive results without sacrificing authenticity​.


Enhancing Website Search with AI

A smiling person in a red shirt stands against a backdrop of mountains and a valley.

📅 Feb 19, 2:40 p.m. EST

🎙️ Speaker: Mark Lee, Director of Web UX & Digital Strategy, Colorado College

Is your website search frustrating users? Learn how Retrieval-Augmented Generation (RAG) and AI-driven search enhancements can provide accurate, real-time answers instead of generic search results​.


Supercharge Your Content with AI and Data

Portrait of a man with a beard and short hair, wearing a light grey shirt.

📅 Feb 20, 1:15 p.m. EST

🎙️ Speaker: Brian Piper

AI isn’t just for content creation, it’s revolutionizing how we research, analyze data, and optimize content. Discover how AI can enhance your digital storytelling, personalize content for students, and improve engagement​.

Can’t Attend Live? Watch On-Demand!

We know schedules are busy. That’s why all sessions will be available on demand for three months after the conference so you can catch up at your convenience. 

Ready to Join Us?

Register now

Be part of the most collaborative CMS community in higher education!

For questions, email conference@hannonhill.com.

AI is here to stay. Don’t miss out on these sessions to stay ahead of the curve!

See you in two weeks!

Last Updated: Feb 4, 2025 11:00 AM

Photo of Chris Rapozo

Chris Rapozo
Marketing Specialist

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User Conference